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Decoding eCommerce- Why Causal AI adds unique value

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17 January 2025


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Decoding eCommerce- Why Causal AI adds unique value to managing business performance

Abstract

  • The Causal AI Conference London 2024
  • Decoding eCommerce- Why Causal AI adds unique value to managing business performance (Bergfreunde)
  • Christopher Barth, Head of Data & Analytics

Visit https://www.causalaiconference.com to learn more about upcoming conferences.

“Be inspired by the business rationale of how Europe’s largest Outdoor eCommerce Retailer Bergfreunde.de (known in the UK as www.alpinetrek.co.uk/) uses Causal AI to intervene on key operational business metrics and forecast each week’s sales and profit and learn how to decode eCommerce operations algorithmically.”

Decoding eCommerce; Facing and solving technical challenges implementing Causal Modeling

Abstract

““Decoding eCommerce” – Facing and solving technical challenges implementing Causal Modeling at Bergfreunde.de” – Find out about the technical challenges (and solutions) Europe’s largest Outdoor eCommerce Retailer Bergfreunde.de (known in the UK as www.alpinetrek.co.uk/) had to face implementing a Causal Model to inform business steering. The focus of this talk will be on exposing the statistical and technical challenges faced, and some of the learnings and solutions implemented.


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